“People who are running karaoke bars and are curating this stuff, they don’t really understand that people of color enjoy this type of entertainment as well,” Mowatt said. Meanwhile, not to take anything away from “Don’t Stop Believin’,” “The Final Countdown,” and “Bohemian Rhapsody,” but typical karaoke catalog books leave something to be desired - and often leave out a lot of rap records.
It’s about creating something that’s about the youth and about the culture.” “This is something new, this is something relevant, this is something different. . .
“For me, especially in reference to Trap Karaoke, it’s not just karaoke to trap music, it’s more so a vibe,” Mowatt said. This year, Taylor Swift was falling off treadmills in Apple Music commercials, caught up in the thump of Future and Drake’s “ Jumpman.” Trap music was at the heart of the #TrapCover phenomenon, one of the most clever, resonant viral moments of the year.įor Mowatt, the word “trap” carries a world of meaning. Last year, Fetty Wap’s “Trap Queen” spent 25 weeks in the Billboard Top 10. Trap music has permeated the mainstream to the point that pop stars Katy Perry and Beyoncé have called on the trap artists Juicy J and Rae Sremmurd for chart-toppers. on his album “Trap Musik,” which morphed into a hip-hop subgenre that borrowed sounds from Southern rap pioneers like the Three 6 Mafia and UGK and gave birth to stars like Young Jeezy and Gucci Mane. The phrase, initially coined by Outkast in the 1990s (“So now you back in the trap, just that - trapped), evolved into a soundscape carved out by rapper T.I. In the past 10 years, trap music has taken off. “That’s always been part of the vision,” Mowatt said, “giving you this bucket-list moment where you’re onstage with your favorite artist and that’s something you’re always going to remember and cherish.” Black Lives Matter activist DeRay McKesson has been a face in the crowd, and fans have performed with artists like Pastor Troy, Mannie Fresh, Yo Gotti, and Petey Pablo. Trap Karaoke has made stops in Washington, D.C., Houston, Oakland, Atlanta, and New Orleans before coming to Cambridge. If I can create more moments like this, this could be a really awesome event.” He thought to himself, “This is interesting. With that in mind, Mowatt had some cued up for her performance. The show’s indelible image was Drake humiliating Meek Mill by plastering memes across the video boards. She handpicked the rap record of the moment, Drake’s “Back to Back,” fresh off the Toronto rapper’s performance at his hometown spectacle OVO Fest.
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